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e-MIF Cannes

26–27 March 2027

The international showcase of french luxury & craftsmanship.

Become an exhibitor

The international showcase of French luxury & craftsmanship.

French excellence, on the international stage.

A new international showcase in Cannes celebrating the French houses, brands, creators, manufacturers and exceptional craftsmanship that shape the country’s reputation for excellence. Fashion, beauty, jewellery, design and the French art of living: a discerning vision of French excellence on the French Riviera.

Dates
Venue
Palm Beach – Cannes
Become an exhibitorDiscover the exhibition
Illustration: woman in a printed silk scarf and sunglasses, palm leaves.

26–27March 2027

Navy Excellence Made in France Cannes banner overlooking the Mediterranean sea.
Cannes and the Mediterranean. Illustrative inspiration setting.

Cannes, a destination worthy of French excellence.

An international destination, Cannes brings together the art of living, hospitality, culture and a longstanding tradition of international events.

The ambition is to make Cannes a meeting point between French houses and audiences in France and abroad who seek quality, creativity and excellence.

26–27 March 2027 · Palm Beach – Cannes

Retro illustration: blue seaside chair, straw hat and striped towel under a palm tree, Croisette palaces and sailboats offshore.

Manifesto

A new stage for French excellence.

France has a unique heritage of creativity, manufacturing and craftsmanship. From established houses to independent brands, art workshops to innovative companies, Excellence Made in France aims to bring this diversity together at an event with international ambitions.

In Cannes, the project seeks to connect French brands with professionals, international buyers, media and those who appreciate excellence.

Our ambition: to give brands visibility that reflects their aspirations, and offer visitors a discerning discovery of the best of French creativity.

The universes

The expressions of French excellence.

Five intended universes, united by a commitment to quality, creativity and French manufacturing.

View all universes

An intended universe exploring creativity and products made in France. Quality, materials, origin and craftsmanship will guide the assessment of enquiries. No brand is announced as selected.

Editorial inspiration imagery. No photographed brand is represented as a confirmed exhibitor.

The spirit of the show

A setting of distinction for French creation

Six perspectives on the rendezvous that brings together prestigious houses, art workshops and emerging talent on the Riviera.

The selection

Excellence is not claimed. It is demonstrated.

Excellence Made in France Cannes tag on an ivory bag, with a colourful scarf and the seafront behind.
Inspiration visual — illustrative setting, not a confirmed offering.

  1. Quality

    Excellence Made in France aims to highlight products and houses whose quality, design, materials and craftsmanship reflect exacting standards.

  2. Origin

    The intended selection will pay particular attention to product origin, manufacturing in France, individuality and the consistency of each exhibitor’s approach. A French brand identity alone is not enough.

  3. Craftsmanship

    The exhibition aims to offer a credible, high-quality showcase of French excellence. Arrangements remain to be defined; no official label or certification is claimed.

For brands & manufacturers

Your excellence deserves an international stage.

Are you a French brand, creative house, manufacturer or artistic craft workshop?

Excellence Made in France is preparing an event designed to highlight the brands and craftsmanship that contribute to France’s international reputation.

Introduce your activity and your brand to receive information about the project and proposed participation arrangements.

Introduce your brand

Event in preparation. Participation information will be shared as plans develop.

Visit the exhibition

Discover France differently.

An invitation to discover French houses, creations and craftsmanship, meet the people who design and make them, and explore a selection devoted to French excellence.

The project intends to offer an experience open to the public, subject to the event’s final arrangements.

Opening hours, access, ticketing or invitation arrangements and information for international visitors will be shared later.

Ivory Excellence Cannes canvas bag, sunglasses and a tricolour scarf overlooking the bay.
Inspiration visual — illustrative setting, not a confirmed offering.
Dates
26–27 March 2027
Venue
Palm Beach – Cannes
Receive public opening updates
Illustration: a woman in a headscarf on a Riviera terrace, with a coupe, lemons and macarons overlooking the bay of Cannes.
Inspiration visual — illustrative setting, not a confirmed offering.

Partners & press

Together, let French excellence shine.

Do you represent an institution, a local authority, a professional body, a potential corporate partner, a media outlet or an organisation supporting French creativity and craftsmanship? We welcome conversations with those who could contribute to the project’s national and international reach.

Become a partner